Heidsieck Monopole Official Champagne Partner for British Summer Time Hyde Park

21st January 2015

Heidsieck  Monopole Official Champagne Partner for British Summer Time Hyde Park

Heidsieck  Monopole  will  be  the  Official  Champagne  Partner  of  Barclaycard  presents  British  Summer  Time Hyde  Park  for  the  next  3  years,  beginning  this  summer  on  Friday  19th  June.

Heidsieck  Monopole  will  be  the  exclusive  Champagne  and  feature  in  all  bars  and  VIP  areas.  The  exclusive
‘invite-­‐only’  Heidsieck  Monopole  Treehouse,  a  Champagne  bar  in  the  sky  will  offer  fantastic  views  in  Hyde Park.

Heidsieck  Monopole  Champagne,  winner  of  an  IWSC  Gold  Medal  in  2014  and  celebrating  its  230th anniversary  this  year  is  part  of  Vranken  Pommery,  the  second  largest  Champagne  group.  This  agreement, with  AEG  Live  is  the  first  time  the  Champagne  house  has  been  involved  in  a  partnership  on  this  scale.

Nick  Hyde,  Chairman  of  Vranken  Pommery  UK,  said  “Being  part  of  this  fantastic  festival  is  a  big  step  in  our  commitment  to  grow  wider  awareness  for  Heidsieck  Monopole,  one  of  the  best-­‐selling  Champagnes  in  the  UK.”

Will  Dowdy,  Senior  Partnership  Director  at  AEG  Europe  stated  “We  are  delighted  Heidsieck  Monopole  has agreed  to  become  the  Official  Champagne  of  Barclaycard  presents  British  Summer  Time  Hyde  Park.  It’s  a great  fit  to  have  such  a  prestigious  brand  partnering  with  such  a  fantastic  event.”

Headline  acts  set  to  perform  over  the  course  of  the  10-­‐day  event  include  The  Who  on  Friday  26th  June  and  Taylor  Swift  on  Saturday  27th  June  with  many  more  to  be  announced.    Each  live  music-­‐packed weekend  will  be  linked  by  a  midweek  programme  of  diverse  entertainment  including  several  days  of  comedy on  the  main  stage.

 

Glass of Bubbly

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