Mathieu Roland-Billecart explains: Champagne Billecart-Salmon ID code

There’s magic inside every bottle and though many times we might be accustomed to pop open that bottle of Champagne and share it now and then with friends and family, there’s a few of us who’d like to know more about what’s inside the bottle prior to pouring. There is always important information contained on Champagne labels to include town where wine was made, winemaker, trade registration and degree of sweetness. That’s surely enough, no?

Technology and innovation shines even within an old and traditional industry such as Champagne, maybe what is inside the bottle is a combination of centuries of expertise, but why not add to it some winetech and enable consumers to realise a more in-depth identity of what we are about to drink? Interested in knowing the grape varieties or disgorgement date, what is the dosage or further information on the base vintage?

Champagne Billecart-Salmon are one of the top labels at the forefront of such innovation, namely their ‘My Origin‘ solution which translates a unique code from the bottle to a personal identity displayed on their website – Fear not, it is an easy tool to use requiring of you only to enter the unique 6 digit code within the online form underneath the ‘I am a unique cuvée, find out who I am… ‘ prompt and then you validate and get your details to understand your Champagne bottle better.

Speaking to Glass of Bubbly during our latest visit to his winery in Ay, Mathieu gave us a live demo of the ‘My Origin’ as we tasted a selection of the Champagne Billecart-Salmon range, he added: “It is a more precise technical sheet before tasting with My Origin, if you are curious you have this information easily accessible.“