Official launch of English Wine Week, 23rd-31st May, 2015

English Wine Week, a national campaign designed to raise awareness and availability of English wine across the country in both the off- and on-trade, will be officially launched Annual Trade and Press tasting. Last year saw a four-fold increase in uptake by the trade, with a sharp spike in sales.

This year’s English Wine Week takes place from 23rd-31st May and there will be advice at the tasting on how producers, retailers, restaurateurs, pub owners and hoteliers can encourage customers to taste their English wines and increase sales. Visitors will also be able to view and order promotional material, as well as a brand new map of the UK’s vineyards.

Three of the major retailers, Waitrose, M&S and Laithwaites, all strong supporters of English wine, are already on board and will be running special offers, promotions, themed tastings and events during English Wine Week.

www.englishwineproducers.co.uk