The World’s Best Selling Champagne Brands
1st February 2023
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Champagne is one of those drinks that many associates with special occasions. And for others, it’s a tipple that signifies someone is doing well in life and enjoying the finer things. Whichever way you choose to look at it, it’s a popular drink, and there are many Champagne brands out there, but which are flying in terms of sales?
Before we come onto specific brands of Champagne, it’s worth noting where you’re going to see this world-famous drink readily available. It’s estimated that over three hundred million bottles are sold each year, primarily in the US, Australia and Japan, and vendors include high-end bars and casinos. But, as time goes on, some brands are more affordable, so on the casino front, it could be a case of popping the cork of a bottle at home after a win playing jackpots slots online, for example or while playing Mobilpay casino.
Moët & Chandon
Moët & Chandon has been the market leader where champagne is concerned for longer than anyone cares to remember, and that’s not about to change anytime soon. In terms of market share, Moët & Chandon controls the largest portion, and it’s estimated they sell in the region of thirty million bottles per annum.
Veuve Clicquot
The task for any Champagne brand really is to try and do what they can to get as close as possible to the sales and market share of Moët & Chandon. And Veuve Clicquot gives it a good go. In terms of marketing and sponsorships, they’re right up there, evidenced by how they launched the Cave Privee series. They’re currently selling close to eighteen million bottles a year.
Nicolas Feuillatte
The Nicolas Feuillatte brand of Champagne has something positive going for it: sales continue to increase year-on-year. While the jump isn’t huge, comparing figures over the previous twelve months shows that sales have risen by over 8%. You could argue that said sales and market share put the brand in the mid-bracket, which would be correct. But selling ten million bottles a year produces excellent returns.
Mumm
Did you ever think that a brand of Champagne called Mumm would hit the heights? We didn’t think so either. But it has, and it continues to do so. Mumm have been clever in their approach as they have struck up sponsorship arrangements with sports such as Formula 1, and they have also targeted the merging markets in countries like Brazil, China and India. They’re currently selling close to seven million bottles a year.
Laurent Perrier
Laurent Perrier’s key attribute is consistency. The high-quality vintages impress year after year, and all the experts and Champagne connoisseurs agree. At present, Laurent Perrier is delivering similar numbers where sales are concerned as Mumm, and they, too, have their own way of marketing, although it’s not a strategy that you could describe as the norm. For example, Laurent Perrier have partnered up with the Chelsea Flower Show in recent times. But, if it works, it works.
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